Westside Gunn shares the official music video for his "Mac Don't Stop" and "Nigos Louis" singles.
Now, GxFR is a global brand and he is the industry's pre-eminent multi-hyphenate; artist/label owner/creative/curator/fashion icon.
With Griselda's core, Westside Gunn, Benny The Butcher, and Conway The Machine now established stars, the trendsetting label is regenerating, revitalizing, and re-inventing itself.
Westside Gunn has assembled GxFR's next generation of stars; Stove God Cooks, Armani Caesar, Rome Streetz, Jay Worthy, and his son FlyGod JR (all of whom appear on '10').
Every year as the seasons change and fall announces itself, it's become a reflex of sorts for fans to begin to clamoring and waiting on a new edition of '#HWH'.
It's become tradition, and a rite of passage.
For as much of a visionary as Westside Gunn is, he is also a devout traditionalist.
Keeping his plans under-wraps until the very last moment, Westside Gunn unveiled '#HWH's' final installment; aptly-titled, '10', on 10.28.2022 and it again topped the iTunes Hip-Hop chart upon its release.
'10', not only signifies completion but celebrates what has already been set in motion; and there is no disputing this notorious series will live on and influence for generations.
"It's only right that we end here. All special things get a memorial release," Westside Gunn reflects. "The last double-album was going to be the final one, but it felt weird leaving off at nine and not '10'. I had to celebrate this series which has meant so much to fans. Everything I do sounds nothing like the last thing I did. That's the creative in me, and I'm always going to push the culture forward. I'm ending this on a really special note with '10'."
After sharing the album's first visual, "FlyGod JR", featuring DJ Drama and DoeBoy, Westside Gunn is back with a new dual video for "Mac Don't Stop" & "Nigos Louis": the dual videos are a movie that encapsulates everything Griselda; trendsetting music, videos, fashion, and culture.
Westside Gunn's '10' features appearances and production from A$AP Rocky, Run The Jewels, Black Star, Ghostface, Raekwon, Busta Rhymes, DJ Drama, Benny The Butcher, Conway The Machine, Stove God Cooks, Armani Caesar, Rome Streetz, Jay Worthy, Robby Takac (of the Goo Goo Dolls), RZA, The Alchemist, Swizz Beatz, Pete Rock, Conductor Williams, and fresh essence from FlyGod JR.
You can now purchase, stream, add, and favorite Westside Gunn's '10' album at your preferred DSP