New video "Velvet Cake" by northwest London rapper Da Flyy Hooligan, taken from his "F.Y.L.P.M." EP released earlier this year.
Produced by NCL TM, the beat blasts out a cacophony of brass and soul samples over which DFH gets creative delivering trademark dexterous wordplay and high caliber rhyme schemes. On the track title, he simply states "When you've had the best red velvet cake from Lords Bakery in Flatbush, Brooklyn, you'll understand why I named this jawn - definitions of deliciousness".
Directed by The Ol' Cyruss in London, the theme of the video is an ode to Ghostface Killah's "Supreme Clientele" album cover, employing imagery as a pastiche of retro cinema and film noir.
Da Flyy Hooligan's new album "S.C.U.M." (which you can pre-order via Amazon | Bandcamp | iTunes), featuring Westside Gunn & Hus Kingpin, releases worldwide on CD & digital formats through Miami label 22 Entertainment on October 27th.