Artist, songwriter and entrepreneur YelaWolf released his new album Ghetto Cowboy, today, November 1, premiering exclusively to fans on Halloween night via YouTube. The sixth studio album from the rapper is the first to drop on his own independent label Slumerican Records, an extension of his lifestyle brand with retail headquarters based in Nashville, TN.
The highly anticipated project features single releases "Opie Taylor" and "Unnatural Born Killer", which have been getting a warm reception with New Music Friday placements and playlist support from Spotify, Tidal, Amazon, and across iHeartRadio. Wolf also has a fan in pro athlete LeBron James who recently posted he "can't wait for the album to drop".
"This Ghetto Cowboy album has been the most gratifying to me as an artist being that it's my first indie release on my own label. I have no one to answer to and that can be a scary responsibility. After Love Story, Trial By Fire and then Trunk Muzik 3, I feel like I got a well-rounded project that speaks to all the fans; hip hop, rock'n'roll, and southern fans alike. I ain't reinventing the wheel here, just doing what I love to do, doing what I think is dope and original. I never want to stop challenging the genre or the listener or become complacent or settled cause that's boring as f_<# to me and the fans. G.C. is unapologetic, brutally honest and at times completely vulnerable. I leave it all out there. Take it or leave it." –YelaWolf
This has been a banner year for Wolf's endeavors, both as an artist and entrepreneur. Not only is Ghetto Cowboy his second album in 2019 – following up his critically-acclaimed Trunk Muzik 3 released with Shady Records this spring – he also made his cinematic debut this summer in the beloved award-winning movie, The Peanut Butter Falcon. Honored to play a part, he was cast by the director who wrote the role specifically with him in mind.
Wolf also celebrates a breakout year for his distinctive whiskey brand, Creek Water, which has impressively won a half dozen awards, including Consumers' Choice Award, Gold Medal Award and Innovation Award from the 2019 Sip Awards. Debuting in 2018, Creek Water continually expands distribution as a result of high demand and is currently sold in markets across the country.
Meanwhile, Wolf is currently in the middle of the U.S. leg of his Ghetto Cowboy tour which kicked off last month and visits Canada this week, where he is the featured artist on Spotify's New Music Friday billboard in downtown Toronto. Wolf stops in Brooklyn, New York November 12 before visiting Cleveland, Detroit, Chicago and others, wrapping in Louisville on November 24. With packed venues and sell out shows, HipHopDX recently reported from the LA stop "with the line to the entrance growing nearly out of control, obviously his fans have become as dedicated as ever".
Yelawolf's 'Ghetto Cowboy' album is also available via your favorite digital retailer and streaming service