Well known in her native UK, fiery emcee NoLay prepares for her American invasion with hyperactive new single “Pressure“, which is produced by Kid D. The second single from ‘#GrimeGutsAndGlory‘, NoLay’s debut Stateside release, “Pressure” finds NoLay weaving impressive wordplay over a hybrid Grime/Trap beat, her accent creating unexpected assonance throughout: “It’s hilarious mate, I’m cryin’ / Various areas, I am flyin’ / I’m notorious, not inglorious with some warriors.”
NoLay explained to Paper Mag:
“Writing the track was pretty straightforward. It tends to be that way for me when I’m looking for a release. And when I wrote ‘Pressure’ I definitely was looking for a release. Creatively, me and Kid D get on like a house on fire.”
Speaking on sexism in Grime, NoLay says:
“We are in a male-dominated scene, so when it comes to the ratio of male spitters in comparison to the ratio of female spitters there aren’t a lot. But they dominate in numbers and that’s it. You can’t dominate me, [unless we’re talking just numbers]. I’m going to shine anytime I touch a mic and it’s down to every female that wants to spit to make sure they do the same.”
The UK artist has been hitting American radars with “Demons“, a short documentary about NoLay’s use of her music to cope with mental health issues. At the top of the month, The DigiSpot ran the music video for her single, “Gotta Love It”, which REVOLT called a “hardened Grime track with bars that bite as hard as any Stateside MC could deliver.”
On 4.24.2016, NoLay found herself in critical condition after suffering a terrible car crash. NoLay’s legion of fans & admirers in the music community flooded social media with messages of support and soon #PrayForNoLay trended worldwide on Twitter. Fueled by the public support & prayers, NoLay made a full recovery, returning from the experience stronger than ever.
Known in the UK for her brash, fiery lyricism, & songwriting ability, NoLay is a pioneer in the Grime genre. She began her career during the first Grime boom in 2004 as a member of the group Unorthodox and soon made her name for herself with hit singles such as “Unorthodox Daughter“.
NoLay currently stars in the UK television series “Top Boy“, cementing her status as a quadruple threat: she writes, raps, sings, & acts. With her upcoming EP ‘#GrimeGutsandGlory‘, NoLay looks to make major waves in the United States with her raw, clever lyrics, & rapidfire flow. ‘#GrimeGutsandGlory‘ drops on 6.10.2016!!!