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Editorial: Substantial (@Substizzle) Becomes Head Of A&R @HiPNOTT Records

After being signed as an artist to HiPNOTT just eight months ago, Maryland emcee Stan Robinson (PKA Substantial) has accepted a position as the Head of A&R @ HiPNOTT Records. Stan will join owner Kevin Nottingham and creative director Dexter Montaie (OSI of The Regiment) in molding the label and its artists, as well as helping bring HiPNOTT to the next level in this ever-changing industry.

“When we first signed Stan to HiPNOTT this past summer, I knew he was a great fit musically. But I had no idea his knowledge of the industry and what he could bring to the table business-wise. Some of the ideas and opportunities he has presented since being on the label showed me that I had to put him on the payroll. This new era with Stan and OSI in my corner is going to take HiPNOTT farther than I had expected. Be prepared for great things to come!” –Kevin Nottingham, owner of HiPNOTT Records.

In addition to his new A&R duties, Substantial will release three EPs of new material this year leading up to his forthcoming album, ‘The Past Is Always Present In The Future’. The first EP, ‘The Past…‘ (produced by HiPNOTT production duo The Other Guys), drops March 17th.

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