Drake and SiriusXM Pandora Announce Creative Partnership
Music Superstar and Newly Merged, Largest Audio Entertainment Company in the World Sign Extensive Deal; Products Start Rolling Out Later This Year
SiriusXM announced today that platinum selling recording artist Drake will be coming to SiriusXM and Pandora listeners through an extensive new partnership that includes a dedicated station, curated music, and collaborations with creative talent.
SiriusXM and Pandora connect directly to over 100 million fans and this partnership will mark the first major artist collaboration between SiriusXM and Pandora since the companies merged. This is the largest agreement both brands have executed with a major recording artist to date. Drake holds the title of most streamed artist of all time as well as the top selling solo male artist across the US.
Sirius XM Holdings Inc. (NASDAQ: SIRI) is the world’s largest audio entertainment company, and the premier programmer and platform for subscription- and advertising-supported audio products. With the recent addition of Pandora, the largest streaming music provider in the U.S., SiriusXM reaches more than 100 million people with its audio products. For more about the new SiriusXM, please go to: SiriusXM.com.