On this Monday morning, Charlamagne Tha God has taken it upon himself to award Donkey Of The Day to a country musician named John Rich.

Now who the hell is John Rich, you ask??? The hell if I know. But after doing a little bit of research & fact-checking, I see that he is part of some country music band named Big & Rich, who I've also never heard of (but I am familiar with one of their associates named Cowboy Troy, who needs no introduction nor an explanation LOL).

Now that I've gotten the fact that I've never heard of this guy nor his band out of the way, I'll go into the reason why he is important today. John Rich's "importance" has come about because he recently became livid about Nike's new deal with former NFL quarterback Colin Kaepernick in the form of the following Twitter meltdown below...

Hey @Nike I guess you made @Kaepernick7 your new “face” of the brand because you love the way his socks look with your shoes? @Reebok here we come. #WeStand @TomiLahren @greggutfeld @kilmeade @RedneckRiviera pic.twitter.com/tgtbl8VFzv
— John Rich🇺🇸 (@johnrich) September 3, 2018

When you compare police to PIGS, this ends the discussion for me. If you don't find a problem with that, then feel free to unfollow me. The police JUST SHOWED UP at our concert to protect and serve, I'll ask them what they think and get back to you... https://t.co/S7KwlTeZos
— John Rich🇺🇸 (@johnrich) September 3, 2018

Hey @nike if you're gonna make the shoes, make the PIG SOCKS to match. Right? Cmon, people will LOVE that.
— John Rich🇺🇸 (@johnrich) September 3, 2018

Our Soundman just cut the Nike swoosh off his socks. Former marine. Get ready @Nike multiply that by the millions. pic.twitter.com/h8kj6RXe7j
— John Rich🇺🇸 (@johnrich) September 3, 2018

Pride goes before a fall. Watch @nike stock by this time next week. https://t.co/lh6ATTNwVi
— John Rich🇺🇸 (@johnrich) September 3, 2018

Yea, and he's burning them as soon as we get to Nashville. You can bet your ass on that big shot. https://t.co/l7jJULVRSU
— John Rich🇺🇸 (@johnrich) September 3, 2018

The fact that I have to explain that MOST of us own @nike products prior to this "Revelation" that Mr. #PIGSOCKS #ColinKaepernick is now their poster man, let's me know you're smoking too much, and are probably living in your parents basement. https://t.co/uhR7aKRCCk
— John Rich🇺🇸 (@johnrich) September 3, 2018

I'm owned? Nah, just saying what millions of us think. The difference is I don't care about the firestorm. If you support #PIGSOCKS then the conversation is over anyway. https://t.co/9cOfQOZmOF
— John Rich🇺🇸 (@johnrich) September 4, 2018

Here's what Charlamagne had to say on this situation below...

Country Musician John Rich Awarded Donkey Of The Day For Being Livid About Nike's New Colin Kaepernick Deal