Awich “The Union” (Video)

Japanese rapper Awich shares the official music video for her “The Union” single.

Today, Japanese Hip-Hop queen Awich unveils the video for “The Union”, the title track from her recently released album.

Directed by Hideto Hotta, the video was shot in Awich’s hometown of Okinawa.

The dance performed in the video represents an important part of Okinawan culture which stems from when Okinawa was its own country called Ryukyu Kingdom.

When the Japanese took over, the people were condemned to practice anything representing the original culture.

That included art, martial arts, tattoos, music, and more.

The dance Awich performs in the video was originally a style of martial arts that was then disguised as a dance.

Years later, after WWII, Okinawa was placed under the control of the United States until 50 years ago when Okinawa was returned to Japan.

In addition to the nod to Okinawa history and stunning visuals, the video also gives a glimpse into the mind of Japan’s biggest Hip-Hop star and features her daughter Toyomi.

Awich will be releasing an album in English in early 2024 with US touring to follow.