Alyasha Owerka-Moore On ‘People’s Party With Talib Kweli’

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In this episode of “People’s Party With Talib Kweli”, Talib Kweli and Jasmin Leigh sit down with one of the most prolific streetwear designers of all-time:

ALYASHA OWERKA-MOORE

Here’s what they got into on this one:

  • Alyasha’s longtime connection with graffiti growing up in 80’s New York
  • His early influences growing up that forced his fashion senses
  • How Alyasha got into producing hip hop for legends like the Jungle Brothers
  • What got him into skating growing up in Brooklyn during the 80’s
  • The elements that brought skateboard and hip hop culture together
  • How he became good friends with iconic skater Harold Hunter
  • What led to him landing a gig at Phat Fam, designing their first line
  • Tensions between Alyasha and Russell Simmons at Phat Farm
  • What brought him to San Diego where he currently resides
  • How his clothing brand Alpha Numeric came together
  • The consumerism of modern day streetwear subculture
  • Alyasha convincing Nike to use the Dunks for the SBs
  • Virgil Abloh and his bringing people up when you reach the top mantra
  • Linking up with Tatsushi “Tabo” Kagaya to create the Fiberops line
  • The differences of a designer versus an entrepreneurial mindset
  • How he was able to successfully quit smoking through hypnotherapy
  • Becoming the creative consultant for the Shoyoroll martial arts line
  • Working with Stoked Mentoring, helping underserved kids
  • Making paper airplanes at artist Romare Bearden’s loft in New York
  • His working with Super7 making action figures & collectible toys
  • Alyasha’s outdoor clothing brand called Guidance System

“People’s Party With Talib Kweli” is also available to give a listen via Spotify | SoundCloud | Google Play | Apple | Luminary