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Video: Like (@CallMeLike) – VICE

From their youthful mixtapes ‘Sealed For Freshness‘ & ‘Church League Champions‘ to their breakout mixtape ‘Mania!‘ and two studio albums ‘The DiV‘ & ‘G.M.B.‘, the trend-setting California trio Pac Div (brothers LIKE & Mibbs and friend BeYoung) have always been a little ahead of the curve.

Since the group has been on a hiatus, they have released a few loosies here & there, but have been more focused on their respective musical directions as solo artists. Over the past few years, LIKE’s sonic evolution has come full-circle, as he has officially stepped to the forefront and has been quickly establishing himself as a multi-faceted renaissance man; solo-artist, producer, & DJ.

LIKE secretly honed his skills behind the boards for years before making his presence as a producer known to the world; and that presence has definitely been felt. From Kendrick Lamar’sSing About Me, I’m Dying Of Thirst” from Kendrick’s breakout ‘Good Kid, m.A.A.d City‘ album (which earned LIKE a Grammy nomination) to Ab-Soul’sJust Have Fun” which continued to build on his synergy with the TDE camp, Curren$y’sCruizin”, Med Blu/Madlib’sFiner Things” featuring Phonte (with LIKE dropping a verse as well) to Anderson. Paak’sRoom In Here” featuring The Game & Sonya Elise from Paak’s runaway smash album ‘Malibu‘ have catapulted LIKE & his eclectic sound to new heights.

Video: Like (@CallMeLike) - VICE

Never one to be relegated to just one creative medium, LIKE recently released an instrumental album entitled ‘Emeralds‘, a 14-track journey filled with musical gems which was inspired by the likes of Dilla, DJ Premier, Madlib, Blu, Radiohead, & others and his travels abroad to Africa & Brazil.

Now, LIKE is back with his new debut full-length album, ‘Songs Made While High‘, and today he released the first visual, “Vice”, from the upcoming project.

LIKE relayed to HotNewHipHop:

“The concept for the video is going into detail about people’s vice’s; whether it’s sex, drugs or alcohol. We focused on dark yet neon colors captivating the illuminating mystique of night; where temptation of addiction is most busy.”

LIKE’sSongs Made While High‘ will be released on 9.30.2016 & you can pre-order it now on Digital | Vinyl

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